Marketing That Moves the Needle

Great marketing isn’t just creative, it’s intentional, measurable, and built to drive real business results.

Chelsey Harasym

Services

Revenue Growth

When your pipeline needs to perform.

From account-based marketing to trade shows and paid campaigns, I build demand generation engines that consistently deliver qualified pipeline. I’ve driven 30%+ of annual revenue contribution for a $10M+ ARR platform, and I bring that same focus to every strategy I build.

Brand Authority

When your brand needs a stronger voice.

I develop messaging frameworks and positioning strategies that cut through the noise.

From competitive repositioning to product launches and sales enablement, I ensure your brand shows up consistently and compellingly across every touchpoint.

Marketing Intelligence

When your marketing stack needs to work harder.

I build and optimize the systems behind high-performing marketing teams, HubSpot, Salesforce, Power BI, Google Analytics and beyond. From KPI dashboards to lead scoring and automation workflows, I turn your martech investment into a measurable growth engine.

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Why Me

How I do it

Gain Digital Advantage

Innovative strategies

I don’t believe in one-size-fits-all marketing. Every strategy I build starts with a deep understanding of your business, your audience, and your competitive landscape, then I design campaigns that are targeted, measurable, and built to outperform.

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Art deco eagle sculpture atop a tower, rendered with a chromatic glitch effect

Results-Oriented Solutions

Strategic insights

With 12+ years of data behind me, I know how to read the numbers and translate them into action. From pipeline attribution to executive reporting, I surface the insights that matter and use them to continuously sharpen performance.

From Art to Science

Personalized tactics

Great marketing balances creativity with precision. I combine compelling storytelling with rigorous performance tracking, so every campaign not only looks good, but moves the needle on the metrics that actually matter to your business.

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Portfolio

Case studies

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About Me

Who I am

I’m a strategic marketing leader who turns big-picture thinking into measurable business results.

The strategy and execution behind your growth.

With 12+ years of integrated marketing experience across B2B, SaaS, hospitality, and CPG, I’ve built my career on one principle: marketing should drive real business outcomes. From owning demand generation at a $10M+ ARR platform to managing $1.5M+ advertising budgets, I bring both the strategic vision and hands-on execution to get results.
I founded Maroon Marketing to bring that same senior-level expertise to businesses that need it most. Whether you’re looking to build a pipeline, sharpen your brand, or get more out of your marketing stack, I combine creativity, data, and 12+ years of hard-won experience to help you grow.

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The Blog

News

  • Nobody Believes Your Sale Anymore

    Nobody Believes Your Sale Anymore

    Faith in advertised discounts fell from 46% to 22% in a year. The US season crept into October while Canada compressed harder around Black Friday.…

  • Admitting You Were Wrong Is The Highest Scoring Trust Tactic In Marketing

    Admitting You Were Wrong Is The Highest Scoring Trust Tactic In Marketing

    Of 1,001 American adults surveyed last month, 85.8% said they trust an independent news creator more when that creator publicly corrects a mistake. It was…

  • Will It Blend?

    Will It Blend?

    In 2006, a blender company in Orem, Utah, spent $50 on a lab coat, a bag of marbles, a rake, a six-pack of soda, a…