Creator Economy

Admitting You Were Wrong Is The Highest Scoring Trust Tactic In Marketing

October 19, 2026

Of 1,001 American adults surveyed last month, 85.8% said they trust an independent news creator more when that creator publicly

October 14, 2026

In 2006, a blender company in Orem, Utah, spent $50 on a lab coat, a bag of marbles, a rake,

October 7, 2026

In 1999, Advertising Age ranked the greatest advertising icons of the 20th century. Ronald McDonald came second. The Jolly Green

September 14, 2026

Nearly half of brands have mispriced a creator deal, and the culprit is usually the usage rights clause rather than the creator’s fee.